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About Us

dem babywear

This is not simply a brand.
It is the conscious decision for a lifestyle that focuses on tranquility, clarity and uncompromising quality.

We believe that a gentle start in life begins with the things that immediately surround babies. That's why we make our collection exclusively from 100% GOTS-certified organic cotton. Every material is carefully selected, every detail thoughtfully implemented. Our products not only feel soft, but are also durable and will remain a treasured keepsake.

Our designs are characterized by Swiss design principles: minimalist, timeless, and precise. They forgo the superfluous and focus on clean lines, subtle colors, and well-thought-out functionality. Each piece is a statement of understatement – ​​restrained yet distinctive.

For us, quality doesn't end with the product.
Our packaging also reflects our philosophy. Individual products are delivered in sustainable cotton bags lined with fine tissue paper – simple and responsible. For our gift sets, we use elegant magnetic boxes that make unboxing a special experience. Luxury is revealed in the small details that express appreciation without being ostentatious.

Our gift sets combine all these values ​​into a complete experience. They are not just gifts, but ambassadors of a style: high-quality and conscious. Whether for parents, families, or businesses – they always offer the right way to express appreciation.

We demonstrate that the essentials are sufficient – ​​if they are conceived and designed to the highest quality.

Kübra Demirci
founder of dem babywear

Designed with heart and hand

Our designs are created with great attention to detail – from the initial sketches to the finished product. Functionality, comfort, and timeless aesthetics combine to create clothing that makes babies happy and delights parents.

Made for the well-being of your baby

At dembabywear, your baby is the focus. Every garment is designed with the utmost care, made from high-quality and skin-friendly materials, and lovingly crafted – for a feeling of security you can feel.

Sustainable. Soft. Thoughtful.

dembabywear stands for natural materials, fair production, and durable quality. Every product is designed to feel soft, last a long time, and is responsibly produced – for a conscious start in life.